Names Matter in Bond ETFs as Gundlach Clobbers Gross's Old Fund

  • Three years after Gross goes, Pimco reshuffles amid outflows
  • Active bond ETFs face uphill climb vs inexpensive passive ones
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When it comes to ETFs, if you’re going to be expensive you’d better be famous.

Since losing star bond fund manager Bill Gross to Janus Capital Group Inc. in 2014, the Pimco Total Return Active exchange-traded fund, which goes by the symbol BOND, is sinking, having hemorrhaged more than $1.4 billion in outflows. Compare that to a similar actively managed bond fund that’s retained its star power -- Jeffrey Gundlach’s SPDR DoubleLine Total Return Tactical ETF, ticker TOTL. It’s attracted $3.1 billion over the same period.